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Apple Widens Gap with Samsung in the Premium Smartphone Segment in Dec 2016 - Counterpoint Research
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Apple vs. Samsung: Who makes the better phone? | ZDNET
Report: iPhone outsells Samsung in the US - 9to5Mac
Android vs. iOS: Which Smartphone Platform Is the Best? | Digital Trends
Points of Parity (PoP) And Point of Difference (PoD)
Blown away by innovation or price? Samsung's Galaxy | Chegg.com
Solved < 1.0 Using the Creative Brief as a framework, | Chegg.com
The Data Behind Samsung's Camera Dominance Over Apple | Ubergizmo
Closing The Gap: Samsung vs Apple Pricing Strategy
iPhone 13 vs Samsung Galaxy S21: top-selling mainstream flagships clash | TechRadar
Perception Scores Show Samsung, Apple at Parity
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Apple Took 89% Of Q4 Smartphone Profits With Android OEMs In A Race To The Bottom | TechCrunch
Apple: Does Samsung's Smartphone Market Share Gain Matter? (NASDAQ:AAPL) | Seeking Alpha
Samsung Galaxy S6 touts curve appeal in Apple iPhone war | CBC News
Apple vs. Samsung: Who makes the better phone? | ZDNET
Apple & Samsung's "Profit Share" Trap | Tech-Thoughts by Sameer Singh
Apple and Samsung revamp distribution models to bring about price parity offline and online - The Economic Times
Samsung Vs Apple: The Battle of Smartphone Brand Marketing - Kimp
Parity Product | AwesomeFinTech Blog
The Galaxy S23: Why Samsung could have pulled an Apple with its pricing strategy - PhoneArena
Points Of Parity, First step in Your Brand Positioning
Apple and Samsung revamp distribution models to bring about price parity offline and online - The Economic Times
